Making a living on YouTube.

Practical guides to sponsorships, creator income and the choices behind a sustainable channel.

Sponsorships · 4 min read

How to find YouTube sponsors that fit your channel

Build a useful shortlist, pitch a specific video idea and compare the offer beyond its headline fee.

Creator income · 5 min read

Ads, sponsors, affiliates, products and memberships earn in different ways. Here is how to choose a useful next experiment.

Memberships · 4 min read

Compare where supporters join, what you promise them and what it takes to deliver a membership every month.